Are you struggling to see how your values, mission, vision and purpose fit into the story of your practice?
Perhaps this will help.
VALUES – your starting point. You take up a position and put your stake in the ground. That gives the RIGHT CLIENTS a chance to gather round.
MISSION – the journey you embark upon. It’s a journey of transformation for your CLIENTS.
VISION – the destination. It’s the better place you’re leading your CLIENTS towards.
With these three things, you have a clear path ahead of you, and your CLIENTS are on the journey too.
That means you have PURPOSE.
So, here’s the formula:
VALUES + MISSION + VISION = PURPOSE
NB Don’t forget to take your CLIENTS with you (in capitals to stress the importance of this!).